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INTELLIGENCE

Email & Automation

Welcome flows, cart reminders, re-engagement — email set up around what people actually do, not a blast calendar nobody checks.

Email & Automation

The short version

What this actually means day to day.

Most inboxes are full of noise. The emails that work are useful, timely, and triggered by real behaviour.

We clean the list logic, write the flows, and keep an eye on deliverability so you don't end up in spam.

What's included

The work, not the buzzwords.

Lifecycle flows

Welcome, nurture, abandoned cart / lead, win-back — mapped to your funnel.

Campaign production

On-brand emails that earn opens without clickbait nonsense.

Automation setup

Built in Klaviyo, HubSpot, Customer.io, or whatever you already use.

Deliverability & segments

List hygiene and segments so the right people get the right message.

Fit check

Is this the right service for you?

Good fit if…

  • You have (or will have) a list and a clear offer
  • You're on a modern ESP or willing to move to one
  • You want automation that runs without daily babysitting

Probably not if…

  • You buy lists — we won't burn your domain for that
  • You want daily blasts with no segmentation
  • There's no conversion event to optimise toward

The process

How we usually work.

01

Data & Segments

Segment by what people do, not just who they are.

02

Map the journeys

Triggered emails for signup, purchase, win-back.

03

Campaign Production

Copy and design aimed at opens, clicks and revenue.

04

Optimization

Keep testing subject lines, timing and segments.

What you walk away with

Practical outcomes — not vibes.

Revenue on autopilot

Flows that keep converting after launch day.

A cleaner list

Fewer spam complaints, better inbox placement.

Clear reporting

You'll see which flows pay and which to cut.

FAQ

Questions we get a lot.

Which tools do you support?

Most major ESPs. We'll work in yours or recommend one.

How fast can flows launch?

A focused welcome + core flow set often ships in 3–5 weeks.

Do you write the copy?

Yes — in your voice, not generic newsletter speak.

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